Author

Dan Brightmore

Published

6 August 2025

Estimated Read time

6Mins

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FinTech Strategy speaks with Jonas von Oldenskiöld, Head of Partnerships at Qover, about the future for the insurance industry

Financial Transformation Summit 2025 EXCLUSIVE

At Financial Transformation Summit, Jonas von Oldenskiöld, Head of Partnerships at Qover, spoke on a panel (alongside peers from Davies Group, Accenture, Superscript and YuLife) entitled ‘Bridging the Gap: How InsurTech is Reinventing Traditional Insurance Processes’.

Following the panel, we spoke to Jonas to find out more…

Hi Jonas, tell us about your role at Qover?

“I’m the Head of Partnerships at Qover. We are focused on embedded insurance. We try to enable that for a lot of different players in the markets. Everything from motor insurance, SMEs, going the whole way down to simple things like classes[1]  such as travel, trying to be the enabler between the typical risk carrier and the distribution platform.”

You spoke on a panel at the Summit about InsurTech innovation. Give us an overview of your thoughts…

“It was a very interesting group of people on the panel coming from different angles across the industry. And the key things for me were around where InsurTech needs to go now and how it enables insurance companies at this point in time. The common understanding was that we, the InsurTechs, come from being disruptors to being more of a force into them where we can plug in and help them to change a little bit the behaviours that are currently going on. Being that catalyst in the organisation and helping them to drive innovation. Because I think a lot of large organisations have realized that innovation cannot be driven by a single hidden team somewhere, it needs to be driven from a business perspective.”

Why is this an exciting time for Qover?

“I think there are many reasons. Of course, you cannot be at an event like this without speaking about AI and the opportunity that gives to us. Also, we’re seeing a generational shift. The industry needs to get ready to service a completely different type of customers going forward and that will drive a lot of exchanges we’ll see in the next couple years.”

“I think a key one is to be able to navigate the future role of AI regulation. That will be very interesting to see what opportunities are there and what opportunities would be possible to use. More importantly, I think it is taking data from something, using data from something that is good to have, to really put it in the forefront of the operation to start planning your business process from a data perspective. This is the data that we need to have in order to deliver a good product rather than having data as the outcome of the whole process. You have set up and try to do something from that perspective. So, we need to turn the table on that.”

What other pain points your customers are experiencing that you need to address? What are they asking you for help with? How are you meeting the challenge?

“They particularly need help with the UX and how to deliver the product. I think the underlying product itself doesn’t change so much, but it’s a lot about the delivery, making sure that it actually does get delivered at the point in time that we like to call events driven. So, for us it is distributing insurance when you have a life event, if that is having a child, buying a car, buying a house or whatever it might be, data can help us to drive that. So, for us it’s very much around the delivery rather than the product underneath.”

Tell us about a recent success story…

“We’re very proud that we now have several new motor programmes in place where we have been working with large motor organisations that have realized that they’re not only selling a car, they’re selling a means of transportation and convenience, which also then includes insurance across that whole journey. We recently announced partnerships with both Volvo and BMW. And we have more in the pipeline. So, I think that has been a great success where large established industries have realised they need to go further in order to have that UX design.”

What’s next for Qover? What future launches and initiatives are you particularly excited about?

“In 2025, our focus is on expanding into more new verticals. We are involved in driving that engagement to see where we can expand. We started traditionally with a lot of the travel organisation and bike providers. We’re now working with neobanks[2] , traditional banks and the motor industry. I also see more opportunities in areas like utilities, in SME supporting functions, everything from accountancy to data provision and being a software provider. These expansions will be the goal over the next 24 months.”

Why do you think the evolution of collaboration between industries and InsurTechs is set to continue? What are you excited about?

Partnerships is one of the key things changing the insurance industry. We still have some very large players around. They’re fulfilling their function, and they do it very well. But in order for them to adapt into the new situation, partnerships are important. You always need to be able to work at scale, which is important for them. Of course, with a partnership you lose a little bit of control compared to acquiring something or developing it yourself. But on the other hand you win on the speed to market and potentially also on the cost side. So, for me, the winners will be the ones that can handle partnerships in the right way. And at the end of the day, a partnership is a relationship. You can have as many contracts as you want, but it comes down to people.”

Why Financial Transformation Summit? What is it about this particular event that makes it the perfect place to embrace innovation? What’s the response been like for Qover?

“We get a lot of good feedback and the great thing with events like this is that you have the chance to do networking both informal and formal. You’re having a formal agenda but also have a chance to rotate around. I always make sure to join the sessions and round tables. It has been interesting to speak to peers across the industry. It’s a good way of getting away from the desk and finding some new inspiration.”

Learn more at qover.com

About Qover

Embedded insurance orchestrators… We’re creating a global safety net with insurance,

empowering people to live life to the fullest.

Qover was founded in 2016 by Quentin Colmant and Jean-Charles Velge. From the very beginning, our co-founders had a clear vision of the future of insurance: a simple, transparent and accessible service across borders.

Through embedded insurance, we can create a global safety net that protects everyone, everywhere. To that end, our embedded insurance orchestration platform enables any company to harness the power of technology to embed insurance as a native component of or add-on to their core product or service.

In doing so, embedded insurance becomes a powerful tool for businesses to enrich their value proposition, enable their success and care for their community.

  • Events
  • InsurTech
  • Together in Events

Author

Dan Brightmore

Published

25 July 2025

Estimated Read time

4Mins

In today’s digital economy, finance is no longer confined to banks. Thanks to embedded finance, financial services are being integrated…

In today’s digital economy, finance is no longer confined to banks. Thanks to embedded finance, financial services are being integrated directly into non-financial platforms. This allows customers pay, borrow, insure, or invest without ever leaving the app they’re using. For businesses, embedded finance unlocks new revenue streams and deeper customer engagement. In 2025, here are five of the top FinTech solutions leading this revolution.

1. Stripe Connect – Embedded Payments Infrastructure

Stripe has become synonymous with online payments, but Stripe Connect takes it further… It enables platforms like marketplaces, SaaS apps, or gig platforms to onboard sellers, manage payouts, and handle compliance seamlessly. Its APIs offer modular, customisable solutions for embedding payment flows, KYC, tax reporting, and global transfers.

Why it leads: Stripe Connect simplifies complex financial operations. It gives platforms the ability to become payment facilitators without becoming regulated entities themselves.

2. Railsr (formerly Railsbank) – Full-Stack Embedded Finance

Railsr provides a modular platform that allows brands to embed banking, payments, and credit products into their own apps. Whether it’s issuing branded debit cards, offering BNPL, or enabling in-app bank accounts, Railsr acts as the financial layer beneath consumer-facing businesses.

Key strength: It provides a single, developer-friendly API to access multiple financial services. This speeds up time-to-market, reducing infrastructure complexity.

3. Unit – Embedded Banking-as-a-Service (BaaS)

Unit is a US-focused BaaS provider that helps FinTechs and software companies embed features. These include checking accounts, cards, ACH payments, and lending directly into apps. Its toolkit includes compliance workflows, ledgering, and integrations with banking partners.

Why it stands out: Unit’s out-of-the-box functionality allows tech companies to go from idea to launch in weeks, not months. Furthermore, staying compliant with US banking regulations.

4. UpLift – Embedded BNPL for Travel and Lifestyle

UpLift is a niche embedded finance provider focused on travel, hospitality, and lifestyle experiences. Its BNPL tool is integrated directly into checkout pages for airlines, cruise lines, and vacation providers. This allows consumers to split costs into manageable monthly payments.

Unique angle: By focusing on high-ticket discretionary purchases, UpLift helps merchants increase conversions and average order value. Moreover, giving consumers more flexible options.

5. Qover – Embedded Insurance for Digital Platforms

Qover is a leading embedded insurance provider that enables companies to integrate customised, white-labelled insurance directly into their apps or services. From gig platforms and neobanks to mobility and travel apps, Qover supports multiple insurance lines. These include motor, health, cyber, and income protection—across more than 30 countries in Europe.

What sets it apart: Qover’s modular APIs let businesses plug insurance into user journeys with minimal friction. It also handles underwriting partnerships, multilingual customer service, and real-time claims dashboards, offering full-stack support.

Why it matters: Qover empowers platforms like Revolut and Deliveroo to offer relevant protection at scale. Moreover, boosting user trust, engagement, and retention without building insurance infrastructure from scratch.

Embedded finance is transforming how financial products are delivered… Moving from standalone services to contextual, on-demand experiences. Tools like Stripe Connect, Railsr, Unit, UpLift, and Cover Genius empower companies to embed finance where it adds the most value: at the point of need. For FinTechs, retailers, travel firms, and SaaS platforms, these tools represent the future of customer-centric finance—convenient, invisible, and deeply integrated.

  • Embedded Finance

Author

Dan Brightmore

Published

22 November 2024

Estimated Read time

2Mins

Mastercard collaborates with Qover to offer embedded return service for hassle-free shopping in Belgium and Luxembourg

Qover, a leading insurtech company committed to building a global safety net, and Mastercard are joining forces to improve the online shopping experience for Mastercard credit cardholders in Belgium and Luxembourg. Furthermore, with Qover’s platform, Mastercard now offers a return shipping cost protection service that refunds shipping fees when retailers don’t provide free returns. Available now on mastercard.be and mastercard.lu, this protection is unique in Belgium and Luxembourg.

‍Easy protection for Mastercard credit cardholders

This new protection arrives as nearly 9 out of 10 Belgians shopped online in early 2024, with clothing remaining the top category. Moreover, Mastercard’s return protection, available to all credit cardholders, provides reimbursements on shipping costs for returns. Also, it offers coverage up to €30 per return and a maximum of three claims or €90 per cardholder annually.

“Embedded protection is becoming a strategic tool for businesses to enhance customer value and build loyalty. We’re honoured by Mastercard’s trust and are excited to bring this innovative solution to their cardholders.”

Quentin Colmant, CEO and Co-founder of Qover

Technology driving customer-first experiences 

Using its AI-driven platform, automations and advanced data extractions, Qover makes return protection easy and accessible. Also, users can quickly find coverage details or submit a claim in just a few clicks. “Customers receive instant updates on the status of their claim, keeping them informed every step of the way”, explains Parker Crockford, Chief Revenue Officer at Qover. 

For Mastercard, this technology strengthens loyalty and sets its credit cards apart in a competitive market. The solution is designed for digital-first users who want simple, personalised services.

“We’re excited to unveil this new solution in collaboration with the rising star of European insurtech, Qover. This unique protection reinforces the value of Mastercard credit cards for online purchases and enhances the online shopping experience for our Belgian and Luxembourg cardholders.”

Henri Dewaerheijd, Country Manager, Mastercard Belgium and Luxembourg

This initiative is a key step for Qover in delivering hyper-personalised embedded solutions to meet diverse consumer needs. Qover aims to expand this tech-driven solution across Europe.

  • InsurTech